Global Demographics

Global Demographics

Fund Raising for A New World

Book - 1995
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Written to introduce fund raisers around the world to audience segmentation, Global Demographics shows you how to tap into a wide range of financial resources through international consumer segmentation, demographics and psychographics.
Publisher: Chicago : Bonus Books, 1995
ISBN: 9781566250474
1566250471
Characteristics: vi, 201 p. ; 24 cm

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