The Secret Life of Decisions
How Unconscious Bias Subverts your JudgementPaperback - 2013
Making decisions is a critical part of every executive's job. However we know so little about the often subliminal processes that shape the decisions we make. The Secret Life of Decisions exposes the unchallenged myths and distortions that impact our reasoning ability, raising our awareness of the many traps we can fall into. The authors have drawn from decades of work with leaders showing that even the most talented leaders and teams can end up making sub-optimal decisions. This is rarely because they had poor critical thinking faculties but rather because they did not pay enough attention to the often invisible traps hardwired into our thinking processes, letting through only information that conforms with our current beliefs, mental models and expectations. This leaves many leaders and businesses exposed. Rather than being the rational output of our reasoning abilities, the authors show decision making to be a highly imprecise process. As decision makers we come to the table armed with our own perspectives, preferences, filters, heuristics and biases, influenced by a broad range of social influences many operating subliminally.
Publisher: Farnham, Surrey, England ; Burlington, VT : Gower, c2013
Branch Call Number: HD30.23 .T48 2013
Characteristics: vi, 203 p. : ill. ; 25 cm