Evaluating Business Performance

Evaluating Business Performance

Small Business Case Studies

Unknown - 2009
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How do company owners and managers measure the health and viability of their businesses? This program addresses that question, illustrating processes by which an entrepreneur can evaluate the performance of his or her enterprise and make decisions that will improve its future performance. Case studies spotlight business owners who speak frankly and extensively about four vital concepts-profitability, liquidity, efficiency, and stability. Viewers will gain an understanding of crucial management tools and accounting procedures, especially those focusing on financial reporting and analysis.
Publisher: New York, N.Y. : Films Media Group, [2009], c2006
Characteristics: 1 streaming video file (32 min.) : sd., col., digital file. + instructional materials (online)


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